Magazine of Design

Magazine of Design featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Packaging

Explore 1029 award-winning designs tagged Packaging on Magazine of Design.

Alabear Gift Box

Alabear

Alabear is a gift box designed for the Chinese New Year of the Year of the Ox. The name comes from the Ningbo dialect, in which ala means our, so Alabear means our little bear. A bear mascot is the main design element, combined with images of the ox and the God of Wealth. The box measures 30 by 30 by 22 centimetres and holds red envelopes, spring couplets and a commemorative coin. The box is made of special paper, printed in CMYK with a red spot colour, and finished with bronzing and embossing.

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Pindao Tiancheng Liquor Packaging

Pindao Tiancheng

Pindao Tiancheng is a packaging design for a liquor brand, based on Taoist culture. The glass bottle is shaped as the number one, a reference to the Taoist idea that one gives rise to all things. The simple form reflects the brand culture and makes the product easy to recognize. The glass bottle is sprayed with color and the pattern is baked onto the surface. The box is made of special paper with bronzing and embossing, and measures 150 by 120 by 300 millimeters. The box opens from the side for easy display. After use, the bottle can serve as a vase or a decoration.

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Gu Dui Jiao Wine Packaging

Gu Dui Jiao

Gu Dui Jiao is a packaging design for rice wine. The glass bottle is shaped like a single grain of rice. When the bottle is filled, the wine forms a grain of rice in liquid form. The outer box is also shaped like a grain of rice. The box is made of iron and is gold plated, so it appears as a golden grain of rice. The bottle cap repeats the same golden rice shape. The golden rice is opened first, and the liquid rice is found inside. Glass and iron are used because both materials can be recycled and reused.

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Fly By Jing Packaging

Fly By Jing

Fly By Jing is a packaging design for a Sichuan chili crisp sauce sold in a glass jar. The design is rooted in tradition and shaped for the way people eat today. A striking color palette and a direct tone of voice set the packaging apart from other sauces on the market. Run-on sentences printed on the label describe the brand and break it down for the reader. The design reflects the values and purpose of the brand, which draws on the flavors of Chengdu and its small local eateries.

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Buenandanza Packaging

Buenandanza

Buenandanza is a packaging design for olive oil. The bottle appears to have two skins: deep dark blue tinted glass and a white wrap-around paper label. The dark blue tone is associated with serenity, while the textured white label gives a natural look. Circle and triangle symbols, applied with gold stamping, recall the pointed olive leaf and the oval olive. Rounded shapes and thick glass convey quality. The opaque tinted glass blocks light and helps preserve the oil. A non-drip, non-refillable cap completes the small and robust bottle.

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Cala di Seta Wine Labels

Cala di Seta

The packaging design project represents wines as unique and identifying elements, linked to the place where they are born but facing the world. The appeal is that of young, colorful and easy to interpret wines, aimed at a disengaged target but looking for quality products. For this reason, the design is characterized by a colorful, minimal and refined appearance in which the design of the lighthouse stands out, made with simple but powerful graphics and embellished with colored metal sheets and the three-dimensional effect of the braille relief that simulates the sea.

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Valenlime Packaging

Valenlime

Valenlime is a packaging design for nuts and dried fruits that contain no sugar or additives. The package measures 110 mm in width, 27.2 mm in depth and 115 mm in height. The size was chosen to be easy to carry and to make full use of shipping container capacity, which lowers the carbon footprint of transport. Bright ecoline colours and printed illustrations of fruits replace photographs. A transparent window shows the real dried fruit inside, and a hemp thread along the border links the illustration to the contents.

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Rooeein Packaging

Rooeein

Rooeein is a packaging design for automotive air and oil filters. The packaging uses a green color scheme and the image of a leaf. The leaf refers to nature, where leaves help clean the air, much as a filter cleans the air for an engine. The main visual idea came from the image of a road passing through a dense forest, and the same image shaped the colorful brand identity. The design helps the product stand out in the store environment. The leaf concept was also applied across the marketing and advertising materials of the brand.

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Lamay Island’s Souvenir Series Brand Packaging Design

Lamay Island’s Souvenir Series

Lamay Island's Souvenir Series is a gift packaging design for dried fish and fish sticks made from yellowfin tuna. The visual image is based on the scenery and culture of Lamay Island in Taiwan, and the local Stone Vase rock is used as the main graphic. The outer box is made of paper and opens with a magnetic cover, and it measures 34 by 23 by 6 centimeters. The printing uses a bronze gold special color and partial gloss film. An inner zipper bag keeps the dried fish fresh. After the food is eaten, the box can be reused for storage.

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C Cell Vitality Mineral Water Packaging

C Cell Vitality

C Cell Vitality is a packaging design for bottled mineral water. The natural texture of the source landscape is translated into an orderly three-dimensional composition of convex and concave forms on the bottle body. The surface has a soft touch that increases friction and improves the stability of the hand grip. The stable structure allows the use of thinner PET material, which saves cost and reduces the amount of plastic. The blue color refers to the mountain lake at the water source. The bottle measures 63.3 mm in width, 63.3 mm in depth and 207 mm in height.

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Artem Packaging

Artem

Artem Luxury Watch Straps is a packaging design created for watch straps made for collectors. The outer cover slides off to reveal a frosted vellum inner box that opens at the side with a flap seal. A foam insert holds the strap in place. The blocky and sculptural form highlights sharp edges and technical precision. Foil stamping and papers in grey and royal blue give a refined and technical appearance. The structure was shaped to present the product clearly during unboxing.

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Allys Coffee Packaging

Allys

Allys is a coffee packaging design created for a coffee house. The packaging is a flat bottom pouch that holds 8 ounces of ground or whole bean coffee. A one way degassing valve keeps the coffee fresh, and a pull tab zipper allows the bag to be resealed after use. The illustrations were hand painted and inspired by the trees and vines of Bali and the sunset over Chichen Itza in Mexico. The bags are made from natural resources such as seaweed and hemp, and they can be reused. The aim is a simple, vibrant and distinctive look.

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