Magazine of Design

Magazine of Design featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Packaging

Explore 1029 award-winning designs tagged Packaging on Magazine of Design.

Mua Yik Hand-Picked Series Tea Bag Packaging

Mua Yik Hand-Picked Series

Mua Yik Hand-Picked Series is a gift box packaging for hand-picked high mountain tea bags. The box measures 225 by 125 by 75 millimetres and holds 20 tea bags. A waist cover presents each tea item, so the contents can be chosen with ease. Each icon on the box is made in a tear-open format, which turns the opening of the box into a calm ritual. Abstract brushstrokes and colours recall the mountains and forests where the tea grows. The box is printed with soy ink on recycled paper, and plastic wrapping is kept to a minimum.

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Delpasand Black Tea Box

Delpasand

Delpasand is a packaging design for black tea. The range covers Ceylon tea, offered as aromatic and original, and Iranian tea. Black was selected as the main color because it matches the color of dried tea leaves. Flat illustrations of a teapot and a tea farm show the origin of each product. A farmer, an elephant and a temple represent Ceylon, while farm scenes represent Iran. Bright and distinct colors help buyers tell the varieties apart on the shelf. Each box is offset printed on cardboard with embossing.

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Love is Invisible Packaging

Love is Invisible

Discrimination against Asians has increased in the U.S. during the pandemic. The design concept of Love is Invisible is especially based on the concept of water tolerance in Asian culture, to show that the love between people is invisible, which can eliminate discrimination and remove barriers. Love Is Invisible is a public welfare activity launched by the Super Joey Foundation in nearly 20 cities across the country. The Tsddesign team designed the T-shirts and packaging that young volunteers of different races will wear across the country from the Love is Invisible collection.

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Heinberg Packaging Design

Heinberg

Heinberg is a bottle packaging design created for an energy drink. The name refers to a majestic mountain, and the graphics show minimalist mountains and waterfalls drawn with soft, flowing lines. The calm imagery is intended to express authenticity, strength and nature. The bottle measures 220 by 85 by 85 millimetres and is shaped to fit comfortably in the hand for easy carrying. A screw-top lid prevents leaks. A shrink label carries the artwork and includes a protective layer that shields the drink from sunlight.

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Guizhou Moutai Maoyuan Jiu Liquor Packaging

Guizhou Moutai Maoyuan Jiu

Guizhou Moutai Maoyuan Jiu is a packaging design for a Chinese liquor. The bottle is made of glass with a sandblasting process and an embossed rose gold logo. The neck is finished with a metal spraying process, and the top of the lid is embossed with imitated glass. The outer box uses hot stamping and embossing. Dark green and gold form the main color scheme. Wave patterns refer to the Chishui River used in production, while a flying goddess on the lid and a crane with pine branches on the neck follow traditional Chinese motifs.

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Idun Red Heart Apple Juice

Idun Red Heart

The goddess of youth who rules the golden apple: Idun. The main image pays homage to the artist John Bauer, extracting Idun and redesigning it to incorporate the beautiful apple-growing environment. The apples in the goddess's hand are hollowed out on the bottle label to reveal the red apple juice beneath the label, expressing the natural properties of the apples. Three of the apples are treated with a gold stamping process to convey the three golden apples get from the Goddess of Youth to squeeze into juice.

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Gujing Display Sanxingdui Culture

Gujing

Gujing is a packaging design created for a cultural and creative product inspired by Sanxingdui. The design combines Sanxingdui bronze culture with the Gujing brand. A bronze mask is refined into a simple visual symbol and applied to both the box and the bottle. The box has a hollow structure and integrated lights, so the mask motif remains visible at night and creates a sense of mystery. The bottle surface carries the texture of a bronze mask, which strengthens the visual effect. The aim is to present Sanxingdui culture in a distinctive and memorable form.

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Tianmu Yunwu Tea Packaging

Tianmu Yunwu Tea

Tianmu Yunwu Tea is a gift box designed for packaging tea sold as a travel souvenir in Xinchang. The outer box takes the shape of a mountain and uses a two-layer pull-out structure. When the box is opened, the inner jar rises, creating a scene of mountains, land and clouds for display. The main visual is based on the local Queen Mother's Banquet culture, and combines traditional elements with a modern style. The gift box measures 300 by 200 by 180 millimeters and the jar measures 90 by 90 by 90 millimeters.

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Jiugui Cave Storage Chinese Baijiu Packaging

Jiugui Cave Storage

Treasured Brew of the Cave is a packaging design for Chinese baijiu. The classic sack bottle shape is kept, with a rope wound around the neck, while the material is changed from porcelain to glass. The glass surface adds gloss and texture and sets the bottle apart from ceramic packaging used by other brands. A mountain is carved on the base in an ancient Chinese drawing style to express the concept of cave storage, a method long used by the Miao people. The bottle stays clean and transparent, with the number six embossed on it.

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Fenvee Essence Fragrance Packaging

Fenvee Essence

Fenvee Essence is a fragrance packaging design inspired by the lattice patterns of traditional Chinese windows. The package measures 55 mm in width, 55 mm in depth and 170 mm in height. Textured paper is used, and the minimalist structure limits the amount of ink and glue required. Printing and embossing highlight the fine details and create a play of light and shadow that shifts as the package is moved. A smooth opening mechanism supports the tactile experience. The design links cultural heritage with sustainable materials.

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Jinlongquan Beer Packaging

Jinlongquan

Jinlongquan beer hopes to launch a medium and high end product that can not only convey the long history of the brand, but also make consumers feel good quality; designers use rich illustrations to depict hops, ears of wheat, wooden wine barrels, beer, water sources and other elements, so that the packaging has a strong beer industry attribute; more importantly, the illustrations include the brand image symbol of Chinese dragon sculpture in the former site of Jinlongquan distillery in 1978, as well as the redesign of logo font and brand red, forming a strong brand recognition.

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Abra Mode Pantyhose Box Design

Abra Mode

Abra Mode is a packaging box for pantyhose. The box is made of cardboard in cream and gold tones, chosen to suggest calmness, softness and luxury. A window shaped like a crossed woman's leg is cut with a mold and reveals the fabric, showing its texture, density and color. The window removes the need to print a new box for each color or pattern. The coating is water based, matte and recyclable, and it prevents fingerprints on the surface. The box measures 138 mm in width, 25 mm in depth and 240 mm in height. The closed form protects the product from dust and handling in stores.

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